KindRide – Mobility for rural communities
Solution
A platform linking locals facilitates mobility for all, and offers independent and flexible travel opportunities for everyone in German rural areas. Leveraging the benefits of transparency, enabling effortless, secure, and regular ride access, while improving ride-sharing choices and simplifying transportation coordination. Rural-areas lack of public transportation. Dependency on direct friends and family is common for people without a car or driver's license in rural areas. Ride-sharing options are frequently disregarded due to safety concerns, uncertainty, limited accessibility, and inadequate return trip possibilities.
Problem
Rural-areas lack of public transportation. Dependency on direct friends and family is common for people without a car or driver's license in rural areas. Ridesharing options are frequently disregarded due to safety concerns, uncertainty, limited accessibility, and inadequate return trip possibilities.
Concept
A ride-sharing network for users, based on personal followings, neighbours, friends and family in one integrated service with multiple interfaces.
Integration into exisiting system
A terminal at the stop those who can not access a phone, such as spontaneous traveler's and elderly people. It provides the the option to login, request a ride and to get an overview of rides.
Network Service
The app provides additional information and guides users when needed. Users can manage past decisions and view, update, or request deletion of permissions for devices, apps, and websites.
Edgecase Users
We also included personas such as elderly people or teens that were not able to access a smartphone on the go or mobile payment.
Interactions
Using already existing bus-stop infrastructure. A sign-system can provide additional visibility for spontaneous ride sharing and travel plans.
Personal Network of people you know and your friends know, based on personal followings, neighbours, friends and family.
Request a destination and post the time to your network.
Method
To explore critical issues of ride sharing we went outside the town. During the field research we felt uncomfortable and uncertain, the service addresses the uncertainty of getting a ride, visibility and safety of rides. We also reached out to other ride-sharing providers such as the town “Etteln” and their ride-sharing bench concept to talk about improvements and challenges.
